This article outlines the typical price of pouches — including popular names like VELO, smaller brands, and nicotine-free options. We’ll also reveal some tips for securing the best price possible.
At first glance, working out the cost of pouches might seem as simple as looking at the price tag of any given product.
However, for those who want the best value for their money, it may make more sense to compare the weight of pouch cans or the number of pouches instead.
Cans with a greater net weight effectively contain more product, meaning better value for money.
For instance, On! Mint 3 and XQS Arctic Freeze Ultra Strong both have prices starting at €4.79. But the former has a net weight of 6.4 g per can, while the latter has a net weight of 14 g — more than double. As a result, On! pouches turn out to be more expensive.
However, pouch cans at both ends of the price spectrum sometimes provide the same contents. This is the case with VALØ and FIX nicotine pouches, for instance. Despite a price differential of more than two euros, both brands offer cans with a net weight of 14 g.
In some cases, it may make sense to work out the cost per pouch instead of the cost per can. While most brands offer 20 pouches per can, there is some variation.
For instance, Zone X Fuji Zing Extra Strong contains 24 pouches. So while prices start from €4.79, pouches cost roughly 20 cents each.
Puff & Pouch Lime Mint 12mg costs the same, but each can contains 20 pouches. As a result, the pouches cost a slightly more expensive 24 cents each.
While we recommend keeping the factors outlined above in mind when comparing prices, we have focused on the cost of cans here for simplicity.
Below are some examples of prices for some of our most popular products and brands, separated into three categories:
FIX is one of the most nicotine pouch brands we stock, with prices starting from just €2.89. Despite the lower price tag, FIX products are known for their innovative taste profiles, demonstrated by the brand’s “flavour index.” This is shown by flavours like pineapple rum, cherry blossom, and green mango lemongrass.
Other affordable brands include:
The pouches in our mid-range category are a slight step up in price from the most affordable options.
Europe’s most popular nicotine pouch brand, VELO, fits into this category, with prices starting at €3.79. There are endless choices, including some of our bestselling products, like VELO Crispy Peppermint (previously VELO Ice Cool).
Other mid-range pouch brands are:
Price isn’t everything, and some people would prefer to pay a little more to get their nicotine pouch brand of choice.
The most expensive are VALØ nicotine pouches, which have prices from €5.49. To live up to its price tag, the brand offers silky smooth pouches, moist contents, and unique flavours such as mint and juniper.
However, in most cases, premium pouches are only 50 cents or less more expensive than mid-range pouch prices.
Other brands in this category include:
Wondering why some pouches are more expensive than others? We’ll briefly outline the main factors.
Brands that charge a little more for their products often go to greater lengths to provide a luxurious experience.
This could mean using premium ingredients, better nicotine pouch manufacturers and production processes, or more high-end materials in the can itself.
A more expensive product doesn’t always mean better quality ingredients or a better product.
Some brands simply like to position themselves as more “premium” and spend the extra money they receive from sales on their advertising.
Generally, brands charge the same for all their products, regardless of factors like nicotine strength or flavour. But some brands charge more for products with more contents.
For instance, the nicotine-free pouch Onico Original has 24 pouches that weigh 1 g each, while Onico Original Mini has 20 sachets weighing 0.5 g each. To make up for this, there’s a slight price differential.
While some brands will always be more expensive than others, there are ways to get any product for the lowest price possible.
One of the best options is shopping online, which tends to be cheaper than buying nicotine pouches from grocery stores or convenience stores.
On Snusdirect, customers can save even more by creating an account, which provides access to our rewards scheme and the chance to be in the loop about offers and discounts.
Bulk buying is another way to get the best value for money. Buying a roll (10 cans) instead of a single can on Snusdirect can lead to savings of between €5 and €15!
]]>Before you get started, there is an important note. Some of you may not find LYFT flavours you have had previously because they have actually been rebranded and are now VELO. LYFT is now a separate brand, producing exciting new products you’ll love. Keep reading to see what both brands have to offer.
British American Tobacco (BAT) is a multinational company that produced its first nicotine pouches in 2018. Traditionally, both brands were the same, just named differently, with VELO launched in the US and LYFT in the UK and most of Europe. In 2020, BAT opted to market the nicotine pouches as VELO, except for Sweden, which has retained LYFT. However, in 2022, BAT rebranded LYFT, making it an entirely separate line of products that offer more exciting and unique flavours to entice you.
As you may know, nicotine pouches can have many different tasting experiences, and it is what some users base their choice on. With minty tones and fruity flavours available, there are almost too many options. The VELO and LYFT products are compared to help this decision, highlighting the differentials.
It is the flavour profiles that separate these two popular nicotine pouch brands. Some are similar, with VELO having a wide range to choose from. Not only does it offer profiles in different categories, but the depths in each flavour category make VELO so impressive. But LYFT offers that little extra with luxurious twists and intriguing tastes catching your eye. Below are some popular products that make each pouch line different.
|
Fruit |
“Mimics the crisp and fruity taste of apple cider.” |
“Sweet and spicy, with luscious pineapple notes and warming chilli pepper tones.” |
|
Citrus |
“East Asian citrus fruit, yuzu, paired with the sweet melon-like notes of cactus.” |
“A sharp and refreshing lime-tasting experience, with a warming jalapeño tone.” |
|
Mint |
“The classic mint profile, with notes of peppermint and cooling menthol.” |
“A blustery mint flavour, with a potent menthol note cooling your palate.” |
|
Liquorice |
“A natural black liquorice flavour accompanied by hints of salmiak.” |
|
|
Other |
“One for the coffee lovers, with a well-rounded coffee flavour.” |
“An earl grey-inspired tasting experience partnered with hints of bergamot.” |
With the products listed above, you can see how different the flavour profiles are, showing you the breadth and depth of both brands' profile selections. However, if you like liquorice pouches, VELO wins, as LYFT doesn’t have one available. But it is not only the tasting experience that has variety. If you keep reading, you will discover what else VELO and LYFT nicotine pouches have to offer you.
Another factor to bear in mind is nicotine pouch strength. This factor enables a brand to cater to different types of users. From low strengths for newbie users to extreme strengths for veteran users chasing that ultra-intensity. VELO and LYFT have a good variety, but VELO edges it as it has higher nicotine content, making it more suitable for those wanting a powerful kick. VELO and LYFT offer nicotine pouches from 6mg to 14 mg of nicotine per pouch, but VELO has 4 mg to 17 mg/portion. Therefore, if strong nicotine pouches are important to you, VELO wins this one due to the greater variety. It also allows the brand to cater not only for the experienced user but the first-time user too, showing that it is a product line for everyone.
When it comes to catering for all, the size of the nicotine pouch is another characteristic that users have different preferences of. The small mini pouches offer a private experience that can be enjoyed anywhere without others noticing. Whereas a slim size contains that little extra giving you a slightly fuller lip. Slim is the most popular sized nicotine pouch because it offers the best of both worlds in terms of large and mini pouches.
Luckily for you, both brands offer the majority of their exciting flavour profiles in slim, enabling all users can enjoy the tasting experience with their favourite format. Also, VELO and LYFT have mini products for those who like ultimate discretion wanting to conceal their nicotine pouch use. However, if this is you, VELO does have a better selection of flavours in the mini format, but see what you think, as you may prefer the LYFT profile instead.
All nicotine pouches, including VELO and LYFT, are used in the same way. In case you are new to using nicotine pouches and want to know how to use them, there is a step-by-step guide on how to use this kind of product below.
So if you were unsure how to use this product, you are no longer. No matter the brand, whether VELO or LYFT, all are the same.
VELO and LYFT are nicotine pouches, not snus because they do not contain tobacco. In turn, this highlights another beneficial characteristic of these brands. So you can use them without worrying about getting stained teeth or bad breath. Another similarity between VELO and LYFT is their ingredients. Both contain sweeteners, flavourings, nicotine and bulking agents but the ratios of each ingredient will differ between nicotine pouches based on their flavour profiles, portion sizes and nicotine strengths.
With all the information above, which brand is the best? Well, both have an excellent range of tasting experiences, with LYFT having a few more intriguing flavour profiles to pick from. But, VELO has a greater nicotine content range, offering more for experienced and newbie users. In terms of format, ingredients and how to use both brands are the same, so it all comes down to nicotine content and flavour. If a more intense effect is what you're after, VELO is your best bet. But if you want to try something you've never heard of before, LYFT is going to tick that box. So, it all comes down to what you want. Below are some of the best picks:
All products from both brands are top quality, and both are popular for a reason, so whichever you choose, you will get a well-made product that will leave you wanting more.
]]>Nicotine pouches are small portions made from plant-based materials and filled with plant fibres, flavourings, sweeteners, water, and nicotine which is either synthetic or derived from tobacco. Many brands, including VELO, create nicotine portions. Around 20 are packaged in eye-catching cans, making transportation and use much easier. There is a wide variation between products due to different nicotine strengths, flavours, and pouch sizes.
Vapes, known as Vape Pens and E-Cigarettes, are very common among teenagers and young adults. This product functions by heating a liquid, turning it into vapour which the user then inhales. This so-called “vape juice” contains different amounts of nicotine and flavours, allowing the consumer to choose. They are easily transportable, as they fit in any pocket, but they produce smoke, so using them inside restaurants and bars, for example, is banned. They were first used by smokers trying to quit cigarettes because they simulate the same act, but non-smokers now use them because of their bright colours and sweet flavour profiles.
To help summarise this information to make it more accessible, the key questions about each product are in the table below, enabling you to see the difference between them.
| Nicotine Pouches | Vapes |
|
|---|---|---|
| Tobacco Content |
No | No |
| Nicotine Strength |
1mg/g to 33 mg/g. | The nicotine content of vapes is capped at 2% (20mg/ml) in the UK. But can be higher elsewhere |
| Big Flavour Range |
Yes | Yes |
| How To Use | Placed under the upper lip for 30-45 minutes. | Inhale when the vape is on (if it needs to be on), just like smoking a cigarette. |
As you can see, the two products have both similarities and differences. One thing is for sure, each product has its fantastic range of flavours and brands to choose from, helping both retain a consumer base and attract new users. However, another important factor not on the table is how the product and the packaging look. Nicotine pouches aren’t much to look at, they’re white portions you don't even see when placed under the lip. On the other hand, vapes are visible when used, so their appearance adds to the experience. This is why you see many different colours, most representing the flavour of the vape. It is for the same reason that nicotine pouch cans are designed the way they are, to stand out from the rest.
As smoking cigarettes are becoming less popular across the globe, vapes are on the up, and one reason for this is that those who smoke cigarettes have replaced it with vaping. Another knock-on effect is the increase in vape shops, making vapes more of a publicly known product. Moreover, due to the publicly visible use of this product, smoke producing and colourful, this also makes the product more well known. The reasons above are why non-smokers and young adults/teenagers are using them. Like a snowball, as soon as the ball gets rolling, the bigger it gets. With said teens and adults loving the tasty flavours and chasing the “nicotine high”, vape sales are skyrocketing. And the same is happening with nicotine portions.
Both products have not been around and used long enough for enough legitimate data to be gathered and analysed. Therefore the long-term effects are not known for either nicotine pouches or vapes. However, unlike nicotine portions, vape pens produce smoke, and you inhale this smoke, which potentially could damage your lungs - recent research supports this. In terms of short-term effects, both have adverse effects caused by nicotine overconsumption and are short-lived, with more information on nicotine pouch side effects available.
There are many benefits to using nicotine pouches over vapes. These are mentioned below and discussed, showing you why you should get on the hunt for your new nicotine portion on SnusDirect and not a vape.
With the reasoning above, it is obvious that nicotine pouches give more freedom and privacy when using them compared to vapes. So if these are characteristics you value and would prefer to have in your experience, nicotine portions are for you.
]]>This article examines what snus and nicotine pouches are, before outlining how they differ in crucial aspects — including ingredients, flavours, and usage.
Snus came before nicotine pouches. It’s a formulation of tobacco and other flavourings that originated in Sweden in the late 1800s.
First, it came in the form of “loose snus,” a ground powder. Later, portion snus emerged, which contains the snus within material pouches.
The first nicotine pouches emerged in the early 2000s, when a company called Niconovum invented them. Nicotine pouches come in sachets, which are generally white (there are a few exceptions, like COCO pouches) and made from plant fibres.
They may appear similar to portion snus at first glance. However, the crucial difference is that tobacco is an essential snus ingredient, while nicotine pouches are tobacco-free.
This quality allows users to enjoy the sensation of nicotine without tobacco’s side effects, and being tobacco-free also means nicotine pouches stay fresher for longer. This has seen them emerge as one of the most popular smokefree products on the market.
Users consume loose snus by placing it directly under the upper lip and gum.
Meanwhile, in the case of both portion snus and nicotine pouches, users put sachets under the upper lip.
In all cases, users then wait for the contents to release.
However, there are some differences in the experience provided by snus and nicotine pouches. Since nicotine pouches are free from tobacco, using them won’t stain the teeth or hands or cause bad breath.
This makes them a preferable choice for oral hygiene, and many people find them a more convenient option for public consumption.
There are more limitations on the sale and use of snus across the world since it contains tobacco. The sale of snus is illegal in the European Union (with the exception of Sweden).
Therefore, when seeing an item for sale within Europe, assuming that it’s a nicotine pouch is a safe bet!
Because tobacco is used in snus, it tends to dominate the taste. Traditional snus flavours are rich and deep, complemented by notes that are:
However, alternative snus flavours have emerged. Some products opt for mint or fruit flavours, while others take inspiration from beverages like malt or whiskey.
Meanwhile, nicotine pouches come in a wide array of flavours.
Although there are a few options that emulate the darker, richer, tobacco-esque flavour of snus, the following taste profiles are more popular:
Some nicotine pouches even combine different flavour categories. For instance, they may fuse mint with fruits. For instance, FIX Blueberry Ice contains both menthol and a sweet blueberry flavour.
In the case of both snus and nicotine pouches, strength can vary widely between products.
Standard snus products have a nicotine strength between 6 to 10 mg/g, but the strongest snus options may contain 43 mg/g or more.
The most common nicotine pouch strengths are between 3 mg and 8 mg per pouch. Yet one of the stronger options is VELO Mighty Peppermint, which contains 17 mg per pouch. Some products have even higher strengths!
The main similarities between snus and nicotine pouches are that:
The key differences are that:
The table below summarises key details on the two products.
|
Snus |
Nicotine pouches |
|
|
Legal in the EU |
? (except Sweden) |
? |
|
Come in cans |
? |
? |
|
Contain nicotine |
? |
? |
|
Contain tobacco |
? |
? |
|
Cause stains and odours |
? |
? |
|
Cause drip and spit |
Not usually |
Not usually |
|
Flavours |
Mostly tobacco-centric, mint, or fruit |
Mostly mint, fruit, coffee, liquorice, or spicy |
|
Format |
Loose or mini/slim/regular portions |
Mini/slim/regular pouches |
|
Nicotine strength |
Usually 6 to 10 mg/g |
Usually 3 mg to 8 mg per pouch |
|
Usage |
Place under upper lip |
Place under upper lip |
|
Nicotine release |
Generally longer |
Generally slower |
|
Nicotine longevity |
Generally slower |
Generally longer |
|
Shelf life |
20-30 weeks |
One year |
It’s worth noting that some of the fields in the table vary significantly between different brands and products.
For instance, nicotine release and longevity mostly depend on the moisture level and pH of the product.
Nicotine pouches generally have a higher moisture content and pH than snus, resulting in a faster but less long-lasting release of contents. However, some nicotine pouches have dry contents.
Also, portion snus can take the form of white portions or brown portions. White portions — the most popular options — are drier and fresher than brown portions.
Nicotine pouches are a tobacco-free, fresher, and more hygienic alternative to snus, and they also come in a wider range of flavours. All of this has helped them become the most popular smokeless product.
Since snus can’t be legally bought in the European Union outside of Sweden, most people don’t need to memorise the differences to know which product they’re dealing with.
]]>Both brands are nicotine pouches, so they share many similar qualities, such as being tobacco-free, all-white, discreet, and fresh. However, being made by different companies with different goals, they are also unique. See below for the 4 key features that set them apart:
So, which user chooses VELO and which chooses ZYN? Those who prefer a quick hit of satisfaction often opt for BAT’s moister, more primed VELO, whereas users looking for a steadier, longer-lasting experience choose ZYN. In terms of flavour, it comes down to preference, as both brands offer a similar selection. However, it’s common to find those that are more adventurous when it comes to taste to pick ZYN, for its more experimental flavours, like tobacco and bellini.
Behind every great brand is a great manufacturer. For VELO, this is British American Tobacco, and for ZYN, this is Swedish Match. Both manufacturers produce their products in Sweden to incredibly high standards using the latest technology and production methods and enforcing strict quality control. Both companies have been around since the early 1900s. However, they started out by making different products. BAT began with cigarettes and Swedish Match with snus - the inspiration for nicotine pouches.
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