Yet there are also some significant differences between the two products, which can be off putting for those who are trying to make the switch. Below are six tips for a smoother transition.

1. Choose a Comparable Strength

When swapping one nicotine product for another, matching the nicotine strength is crucial.

For those used to consuming portion snus, this is simple enough. Users can simply check the amount of nicotine each portion contains and match it with the dosage of their favourite snus product for a comparable experience.

On Snusdirect, we prominently display the amount of nicotine per pouch or sachet, so pay attention to this over brand strength ratings or mg/g for a more direct comparison.

It may be more difficult to figure out which strength to start with for those who are used to consuming loose snus, as it is down to the user to create their portion. In this case, it may be best to choose a low-strength pouch first and slowly graduate to higher strengths until satisfied.

However, nicotine strength itself isn’t the only thing that determines the potency of a pouch experience. There’s also the moisture level to consider, as we’ll discuss in tip number four.

2. Start with a Classic Flavour

Snus became popular thanks to its tobacco-centric formulations. This results in a dark and bitter taste profile in some cases, while other snus products have floral or citrus hints.

Nicotine pouches are known for sporting a wide variety of flavours, including fruity, minty, and coffee-flavoured options. For many fans, this is one of the most exciting things about them — but long-time snus users may prefer to start with a flavour profile more similar to what they’re used to.

To some snus-ers, the less natural flavours of nicotine pouches can taste too artificial. Fortunately, although all nicotine pouches are tobacco-free, many use other ingredients to mimic the tobacco flavour.

For instance, Lundgrens Mörk All White has a dark, earthy taste profile.

3. Opt for a Full-Bodied Size

Traditionally, snus comes in large portions, providing an immersive and full-bodied experience.

Meanwhile, the most popular nicotine pouch size is the slim format. This thinner shape results in a less messy and more comfortable experience, and may make it easier for users to consume pouches in public.

However, there are various nicotine pouch sizes to choose between, including large. For instance, Siberia -80 All White Maxi boasts plump portions that weigh 1.5 grams each (compared to the usual 0.8 to 1 g weight).

4. Consider Moisture Level

As touched on earlier, the amount of nicotine isn’t the only factor that determines strength. When pouches or snus portions are more moist, they release nicotine and flavour faster, resulting in more of an immediate “kick.”

The most traditional snus production processes result in a high moisture content since ground tobacco is mixed with water (along with other ingredients) and there’s no fermentation. Also, tobacco leaves naturally retain moisture.

Nicotine pouches don’t contain tobacco, instead using less moist, plant-based fibres. This makes them naturally drier. Plus, many manufacturers use drying techniques to reduce moisture further.

Despite this, some nicotine pouches are made to be more moist, which can be a good option for those who are used to snus. This is the case with FIX nicotine pouches, such as FIX Watermelon Ice.

However, those who typically stick to white snus portions may prefer to stick to dry nicotine pouches for a more similar experience.

5. Prepare for a Different Experience

Since traditional snus has a high moisture content, it often has a “wet” feel in the hands and mouth and causes “dripping” — when excess moisture drips into the mouth or down the throat.

This isn’t an issue with typical nicotine pouches, most of which are dry and slim (although some more moist pouches may cause a small amount of dripping).

Since nicotine pouches don’t contain tobacco, they also won’t cause stains or odours. This can make it more convenient to use “on-the-go.”

As a result, the pouch experience can be quite different, so snus-ers may want to rethink their current routine when making the switch.

However, those who consume white portions may not find the difference as considerable.

6. Enjoy the Easier Storage

One of the factors of nicotine pouch usage that most snus users can easily adjust to is the longer shelf life.

Nicotine pouches expire roughly two years after production.

Meanwhile, snus usually has a shorter shelf life, of 20-30 weeks after production. This is primarily due to the presence of tobacco, which is a fresh ingredient.

The exact best before date and expiration date will appear on each can.

Also, snus must be refrigerated to keep it refreshed, while nicotine pouches can be stored anywhere dry and out of sunlight (such as a cupboard). While some users may decide to store their pouches in the fridge or even freezer to maximise usage or because they enjoy the cool sensation, it’s rarely necessary.

The Nicotine Pouch Sizes: What’s Available?

Some shapes and sizes are more popular than others, the more favoured being stocked more frequently in different brand lines. There are three more common sizes available, across different brands, including:

• Mini - weighs around 0.5 grams and is short and narrow in shape
• Slim - weighs from 0.6 to 0.8 grams and is long and narrow in shape.
• Large - the heaviest of them all, weighing around 1 gram and is the same length as slim sachets but much plumper.

Some brands pick to stock their products in only one or two shapes, not all three, meaning certain brands will be better suited to different users depending on their preferences.

Which Size is the Most Popular?

In terms of the most popular nicotine pouch, slim occupies the middle ground between the two extremes and is found the most within product lines and user rotations.

Slim nicotine pouches as stated above are slender in shape and ergonomically designed to rest comfortably under the lip. With an almost perfect fit, the likelihood of portion movement is minimised and the amount of content ensures a pleasurable experience that is not overly intense and immersive. In turn, those new to this product should opt for a slim portion due to its well-rounded feel and experience.

How Does Pouch Size Affect Practical Use?

When using nicopods, each is placed under the upper lip. However, when in use some users, especially those with small lips, will have a pronounced bulge on their top lip, where the sachet was placed. One benefit of using this product is that they are discreet, but when a lip bulge is obvious the experience is no longer discrete, which may reduce the places in which the nicopod is used. In turn, the size of the portion will impact the product's practical use.

It is important to remember that the bigger the pouch the more pronounced the lip bulge will be. For some, this is not a problem, however, it may bother those who are more self-conscious or socially anxious, meaning it may be something to think about. So those that resonate with this may be better suited to a mini or slim sachet size.

What’s the Impact of Nicopod Size on the Experience?

The different pod sizes contain different amounts of contents which influence the intensity and longevity of the experience.

• Mini pouches are relatively short-lived and are mostly mellow. Moreover, each sits effortlessly under the lip, meaning the portion does not feel invasive, allowing the user to enjoy the nicotine and flavour release.
• Slim nicopods can be balanced or potent, depending on the product chosen. The flavour and nicotine sensation are present and can be rather robust depending on the nicopod and its moisture content.
• Large portions are intense and immersive. Moreover, with more content, the experience will naturally last slightly longer than other product sizes.

It is important to remember that size isn’t the only factor influencing the intensity and longevity of the nicotine pouch experience. Moisture also plays a part, meaning another factor is in play and should be considered when a user decides which experience is best suited to them.

What Does the Future Hold for the Different Sachet Sizes?

The future could hold many changes when it comes to the size of nicotine pouches, especially if the product becomes as popular worldwide as it is in Sweden and now America. This is said because as the interest grows so does the creativity of manufacturers trying to keep and draw consumer attention. Some of the possible changes that may be seen in the coming years include:

• More intermediary sizes.
• Softer and more porous material.
• Larger and more outlandish shapes.
• Smaller but more potent pouches.

The point is that it is nearly impossible to tell what the future holds for nicopod sizes. However, there are so many directions in which change, alteration, and advancement can take that it becomes a guessing game. What do you think the future of nicotine pouch sizes might look like?

But buying online provides a more convenient experience, while sticking with the same retailer most of the time makes it possible to customise the checkout process. Below are seven reasons why choosing SnusDirect and becoming a member just makes sense.

1. Benefit from Rewards

SnusDirect Rewards allows consumers to earn points when they purchase products.

Buying one can yields one point, while purchasing one roll results in ten points.

After accumulating enough points, the user can redeem them for free gifts.

Users who earn 50 points are eligible to claim either a nicotine pouch can or candy. Meanwhile, users who build up 100 points can choose a free roll (in other words, buying 10 rolls means receiving one free roll).

Redeeming a gift couldn’t be simpler — when a member has earned enough points, a link will appear during the checkout process automatically, prompting them to claim their free gift.

The more nicotine pouches (and other tobacco-free products) a consumer buys, the more they stand to lose from not capitalising on purchases by joining a rewards scheme.

But it’s only possible to earn rewards by creating an account, so being logged in when making purchases is essential!

2. Receive Personal Offers

Buying smokeless products online often means getting them at a better price than those found in physical retailers. But joining our Reward Scheme offers the chance for further discounts!

SnusDirect members have the chance to opt into our mailing list, which regularly sends exclusive codes that offer additional discounts on orders.

These are different offers from the promotions anyone can access on the site, so being a member is the only way to benefit.

3. Gain Insider Info and Discounts

Personal discount offers aren’t the only thing newsletter subscribers benefit from. We also send information about promotions we’re running. While anyone can access these discounts, being a subscriber ensures users won’t have to visit our Special Offers page every day to avoid missing out.

Our mailing list also provides updates about new blog posts. While it’s possible to manually check our blog every day to see if we’ve added any new posts, being a subscriber saves you time and effort.

The blog provides insider info on nicotine pouches and the market, including:

• Guides to the best brands and flavours
• Industry trends and news
• Tips on how to use products most effectively

And don’t worry — we don’t spam our members. The blog is updated every 1-2 weeks, while we run special offers every now and then.

4. Learn about New Products

The market for nicotine pouches and tobacco-free snus is fast-moving. As a result, new products are always being launched — often sporting innovative flavours or pouch technology.

For instance, VELO’s Icy Cherry offers a pioneering combination of cherries, berries, and a frosty flavour. Meanwhile, STRÖM Gingery Liquorice fuses the spiciness of ginger with the bitterness of liquorice (plus a little apple).

For consumers who want to keep their finger on the pulse, or those who get bored with the same old flavours, joining the mailing list is the best way to stay in the know.

5. Enjoy a Faster Checkout

Buying products from the same online retailer every time means not having to enter personal and card details whenever making a purchase.

Having these items readily saved facilitates a faster, effortless shipping experience.

SnusDirect even lets customers store multiple shipping addresses, which can be managed from the “account” page.

6. Reorder Favourites

For the ultimately fast checkout, it’s even possible to “reorder” items on our site.

SnusDirect has a handy “reorder” button, which allows users to pick from past orders they’ve made and copy the order, making it possible to order the same items at the push of a button.

This takes just a few seconds, and it’s a must for customers who already have their rotation products sorted!

7. Track Orders Easily

For many people, the worst part of ordering online is waiting for an item to arrive. After deliberating over which delicious flavour to buy, nobody wants to be left in the dark about whether it’s left the warehouse yet or when they can expect it to arrive.

SnusDirect members can track orders easily by heading to their account dashboard.

Sign Up Today

There’s nothing to lose from becoming a SnusDirect member. But failing to join means missing our best offers, features, and the chance to get free products.

Why not create an account and test out the features outlined above? After all, it’s always possible to unsubscribe from our mailing list later, and joining our membership program isn’t a commitment to buy any products.

Do Nicotine Pouches Have a Shelf Life?

Like many other consumables, nicotine pouches have a shelf life or expiration/best-before date. However, unlike other consumables, they do not spoil the same, and their shelf life is much longer.

The average shelf life of a nicotine pouch is around a year from production, and can be as much as two years from production.

To discover the product's expiration date, simply look at the underside of the can, and the date will be in the format as follows - DD/MM/YYYY. Usually, the first date is the production date, and the second is the best-before.

What Factors Affect Nicotine Pouch Expiration?

The longevity of products can be affected in many ways. In the case of nicotine pouches, influencing factors include:

• The moisture content
• Storing conditions

How nicotine pouches are stored may be an obvious influencing factor and one explored further below, but the moisture content may come as a surprise. The moister your nicopod, the shorter its shelf life will be.

How To Store Nicotine Pouches Properly?

The longevity of many different products can be influenced by how they are stored. Items can be kept fresher for longer by storing consumables in optimum conditions, whether it be keeping vegetables in the fridge or unripe fruit away from ripened fruit. Every product has its needs for longevity. In the case of storing nicotine pouches:

Keep nicotine pouches in a cool and dry place out of direct sunlight. Avoid moisture and humidity, and keep them sealed in their original packaging. For extra protection, place them in an air-tight container.

For products that are used daily, a cupboard, bag, or shelf is fine. But if that can isn’t getting used for a few months, storing them in the fridge or freezer is a way to keep them fresher for longer.

Are Expired Nicotine Pouches Harmful?

Out-of-date food and drink are not consumed because they pose health risks, but nicotine pouches are not the same because they aren’t swallowed and aren’t harmful to use past their expiration date. However, it is important to note that the experience provided may be a little underwhelming. Therefore, if you have a few portions left in the can, it’s not the end of the world. But if a whole can has gone, it may be best to bin it.

How Do You Know If Nicotine Pouches Are Out of Date?

Other than the obvious one, expiration date, there are ways in which out-of-date pouches will differ from fresh ones. The ways in which nicopods will change as their shelf life dissipates include:

• A weak flavour experience and nicotine sensation.
• No or little aroma.
• Dry-to-touch portions which can irritate the gum.

Now the factors of an expired nicotine pouch are known, keep them in mind and apply them if you find a can of nicopods behind the sofa or on the far side of a shelf. They’re not harmful, but the experience provided may be underwhelming.

To Begin: Examine Nicotine Usage

The first thing one should do when managing their nicotine intake is to be conscious of how many nicotine pouches one uses. From this, a statistic, the number of nicopods used per day, week, or month, is realised.

• Count the number of nicotine pouch cans used per week or portions per day, and record this number.

The importance of doing so is to examine the extent of nicotine intake and whether it needs to be managed. If so, the figure provides a starting point that can be referred to in the future, showing progress if it is made.

Identify Triggers and Habits

The next step involves identifying specific cues that elicit nicotine pouch use. By knowing the different environments and events that prompt nicotine intake, a conscious effort can be made to manage them and your nicotine consumption.

A common trigger for users could be the pub, when out with friends, after a meal, or with an alcoholic beverage.

Many of these cues elicit nicotine use for many people across Europe, and once they are recognised, nicotine consumption is much easier to manage.

Set Achievable Goals

Once the identification of nicotine consumption and triggers is complete, goals then need to be set. The reason for setting a goal is to mark an endpoint or a desired destination.

An example: reduce the number of nicotine pouches used in a day from 10 to 5.

Goals will differ between users as they are specific to the individual's desires, whether that’s to maintain nicotine consumption, reduce the number of nicotine pouches consumed a week, not use nicotine when triggers are present, enjoy a milder product, or remove nicotine from your diet. So, set an endpoint and go from there.

Is Cutting Nicotine Intake Difficult?

Nicotine is an addictive substance, meaning that reducing your nicotine intake may be tricky, and cravings may be present.

When nicotine enters your body, it stimulates presynaptic nicotinic Acetylcholine receptors in the brain, increasing the amount of Acetylcholine (Ach) released, which stimulates other systems in the brain, including the dopaminergic system. This increase in activity results in changes in the brain, altering the tolerance and sensitisation to nicotine, Ach, and dopamine. Cravings occur when the nicotine intake is lowered because of the brain’s desensitisation to nicotine, which is due to the high amounts previously used.

Tips for Nicotine Pouch Users

Many nicotine pouch users use potent products, becoming dependent in some cases, and can benefit from managing their nicotine intake. Nicotine pouches are far easier to manage nicotine intake because of the range of nicotine pouches available. Below are a couple of useful tips for those wanting to reduce or manage their nicotine intake.

Try A Lower Strength

Many strengths are available, and unless a nicopod is used with less than 3 mg per pouch, there’s a milder one available. Many brands offer a range of strengths, so take it little by little. If you use an Extra Strong product with 10 mg of nicotine per pouch, take it down to 8 mg, and so on. Some of the more popular regular to mild strength products include:

• ZYN Cool Mint Mini - A minty pouch with 3mg of nicotine.
• VELO Spiffy Spearmint - A spearmint profile with 4mg of nicotine per sachet.
• On! Mint 6 - Has a balanced mint-tasting nicopod for those wanting regular strength.

Explore Nicotine-Free Pouches

Furthermore, using nicotine-free products as well as nicotine pouches is another method some use to reduce nicotine intake. Cravings may subside by using a familiar product without the nicotine. Some of the more popular nicotine-free brands include:

• WAKEY Energy Pouches - substitute nicotine with caffeine.
• VELO Zero - supply the same tasting experiences without the nicotine.

Advocating Normal Usage: Don’t Chase the Nicotine Rush

At Snusdirect, we advocate for normal nicotine pouch usage, whereby customers buy regular-strength nicopods and use them when needed. Buying extra-strong nicotine pouches and using them to chase a nicotine rush is not advised, and this is where problems occur, and managing nicotine intake may have to become a conscious effort.

This is where this guide comes in handy, highlighting ways in which nicotine intake can be controlled, monitored, and lessened. More so for those who use high-strength products.

Understanding nicotine pouches

Before discussing nicotine pouch safety, you must understand what nicotine pouches are. Therefore, the product is briefly described below, with the ingredients highlighted, giving you a brief introduction to the nicotine pouch.

What are nicotine pouches?

Nicotine pouches are tobacco and smoke-free nicotine products used by placing them under your upper lip against your gum. Once placed under your lip, nicotine and flavour are released and last up to 60 minutes. They come in different flavours, nicotine strengths, and portion sizes, ensuring all preferences are met. Moreover, many brands are available, and more are released each year, diversifying the market and providing more choices.

Nicotine pouch ingredients: What’s inside?

All nicotine pouches use the same types of ingredients, and the ratios of the substances mentioned below may change depending on the flavours, nicotine content, or moisture level.

• Nicotine Salt (tobacco-derived or synthetically made) - the concentration of nicotine salt depicts the nicotine strength.
• Plant fibres (fillers) - a material that fills the portions and holds the flavour, moisture, and nicotine salt.
• Flavourings and sweeteners - these additives provide distinct and unique flavour profiles, meaning they may change for different tasting experiences.
• pH adjuster - pH is important for nicotine release. An alkaline environment is needed, so sodium carbonate is added, ensuring optimal conditions.
• Water - portions can be dry or moist, affecting the volume of water needed.

Are there rules and regulations around nicotine pouches?

Depending on where you are in the world depends on how strictly nicotine pouches are regulated. In the EU, nicotine pouches are not covered by the current tobacco product laws, but countries are increasing the regulation around nicotine pouches. For example, Belgium announced a complete ban on the product in March 2023. On the other hand, in the UK, nicotine pouches are regulated by the general consumer product safety regulations. Some of these requirements include:

• Display potential risks of using the product.
• Actions consumers can take to reduce such safety risks.
• These can include providing an age limit and displaying toxicity warnings.

The factors affecting nicotine pouch safety

Certain factors affect nicotine pouch safety, and if these can be regulated and avoided when you use them, you will reduce the risk, and your experience will be more enjoyable. The things to be mindful of are discussed below so you know what to look for on your nicotine pouch journey.

Nicotine content

Nicotine is a natural compound that belongs to the alkaloid family, meaning it occurs naturally and contains nitrogen. The amount of nicotine in a portion can change drastically, from as little as 4 mg per pouch to upwards of 30 mg per pouch, allowing people to consume more than is needed. Those who used to smoke may get caught out by these strong strengths, so make sure a reasonable nicotine strength is selected, not a potent one.

Nicotine pouch side effects

Nicotine pouch side effects occur when too much nicotine is absorbed at once, highlighting the importance of using a nicotine strength in line with your nicotine tolerance.

Some of the adverse effects include nausea, sore gums, and headaches.

Nicotine pouches can be used without experiencing these effects, but lower strengths are needed. Be sure to choose a nicotine pouch with a steady effect, ensuring your needs are met and not exceeded.

The addictive potential of nicotine and chasing the nicotine rush

Nicotine is considered to be an addictive compound due to cycles of use and cravings. Nicotine causes the release of dopamine, causing a temporary feel-good sensation, which is later craved. This “feel-good’ sensation is also known as a nicotine rush, and many nicotine pouch users chase it. However, this is not encouraged as chasing the nicotine rush will lead you to use stronger pouches, increasing your nicotine intake and resulting in an increased likelihood of addiction and the side effects mentioned above.

Are nicotine pouches safer than tobacco products?

Nicotine pouches do not contain tobacco, impacting their safety when compared to products that do contain tobacco. Research shows that tobacco use is linked with illness, whether smoked or consumed in a pouch. However, the same study highlighted snus as a potential harm-reduction product compared to cigarettes. This may be due to a reduction in harmful chemicals due to the pasteurisation of the tobacco in snus.

Nicotine pouches do not have the same long-term data as cigarettes and snus do, impacting the analysis of the product's safety. However, nicotine pouches do not contain the toxins and tar that the tobacco leaf does, implying that nicotine pouches, in theory, could be less toxic.

To conclude: use nicotine pouches responsibly

Even though nicotine pouches could arguably be seen as a less harmful product compared to cigarettes, there are potential risks with nicotine pouches, and little research on nicotine pouches exists. Therefore, the most obvious action you can take to ensure pouch safety is at its highest is to use nicotine pouches responsibly. Below is a checklist you can tick off that details points, from buying to using, that will make your nicotine pouch experience the safest.

1. Buy from a trusted retailer like Snusdirect.
2. Pick a pouch with nicotine content in line with your nicotine tolerance.
3. Don’t chase the “nicotine rush”.
4. Don’t use portions back to back.
5. Be conscious of the product's addictivity.

The best-selling nicotine pouches in the UK

Nicotine pouches in the UK are becoming more and more prevalent, and some are much more common than others. These best-selling nicotine pouches in the UK tend to be the same brands. Regarding individual products, some are used far more often and are a good starting point if you aren’t sure which portion to choose.

VELO Freeze X-Strong	ZYN Cool Mint Mini	LYFT Cool Air X-Strong

As you can see, these are all mint-flavoured pouches, highlighting the preferences of the UK consumer. These tasting experiences are the most popular across the globe due to their refreshing and revitalising effects.

VELO nicotine pouches: UK’s favourite brand

VELO nicotine pouches UK are one of the top picks because of their variation of flavour profiles, nicotine contents, and formats, allowing users with differing preferences to enjoy this brand’s product. Other brands offer this wide variation and are just as popular, mentioned below, giving you more options when deciding which portion to add to your rotation.

• ZYN nicotine pouches
• LYFT nicotine pouches
• On! nicotine pouches

What are the best alternatives to Nordic Spirit?

A brand that hasn’t been mentioned that you’ll be familiar with in the UK is Nordic Spirit. Unfortunately, in 2022, the brand left the market, leaving a hole in many users’ rotations and puzzled about what to use instead. The brands mentioned above, like VELO and ZYN, are those recommended to users. If you want more information on what to substitute it with now Nordic Spirit is no longer available, follow the link.

Are you reducing your nicotine consumption? Try nicotine-free pouches

Tobacco and nicotine-free pouches are not something you see often in the UK, and it’s a product that many of you may look past. However, if you want to reduce your nicotine intake, nicotine-free portions are a great option, especially for those of you who use VELO already.

VELO Zero is a nicotine-free brand that uses the same tasting experiences as its nicotine-containing sibling, aiding the transition to becoming nicotine-free.

More brands are out there, including those that contain energy-boosting substances like caffeine and ginseng. These substances give you a different type of rush that supposedly eases the transition away from nicotine.

Keep up to date with new nicotine pouches

New nicotine pouches are constantly released, and it can be hard to keep up to date with them, especially if they aren’t stocked in shops, which many are not. Snusdirect stocks these new products and has a new arrivals page, so you can easily navigate this growing market and try the new nicotine pouches.

Delivery to the UK: What are the options?

Snusdirect delivers across Europe, let alone the UK, using UPS. There is only one shipment option, detailed below, so you know what to expect when ordering your nicotine pouches to the UK.

• UPS Standard - 1-8 working days - Free for orders of £60+

With this information, you may be better off buying enough portions to last a while to claim the free shipment option. If so, ensure you store your nicotine pouches correctly, promising a fresh and tasty portion experience.

Is there a customs charge?

When ordering and shipping overseas, customs charges may apply. Is this the case when ordering from Snusdirect?

Customs charges apply on orders over £135. If your basket costs less, no additional charges apply.

Therefore, if you bulk buy your nicotine pouches, make sure your basket stays under this total to avoid any other charge.

Snusdirect’s reward program: What is it?

Another positive about ordering your nicotine pouches to the UK through Snusdirect is its reward program. This scheme benefits the company's loyal customers. However, to access it, you must have an account with Snusdirect and be logged in when you check out.

For every 10 rolls you purchase, you get 1 for free.

1 roll = 1 point. As well as a free roll at 100 points, you get another gift at 50 points, too. These rewards will show up in your basket while you checkout. Select which you wish to add to your order, and it’ll be delivered.

Any questions? Look to our blog for the answers.

Snusdirect interacts with its consumer base through its blog, educating its customers on matters surrounding all things nicotine pouches. This is perfect for those new to this type of product who want to increase their knowledge of this field before they buy. Within the blog, there are:

• Expert Reviews
• Brands & Products
• Comparisons
• News & Trends
• Nicotine Pouch Flavours
• Nicotine Pouch Guides

All topics are covered with articles on nicotine pouch side effects to brand comparisons to all things nicotine. If you still have any questions, you may find the answers in our blog. Go and check it out.

What is VELO?

It was created by the multinational tobacco company British American Tobacco. It was born in Sweden, the home of the nicotine pouch, and has made itself available across the entire globe. With rigorous quality control, a premium portion is guaranteed with incredible flavour and feel under the lip. Moreover, the brand has created its own “VELOsophy”, aiming to constantly reduce the toxicity of its products to the consumers and the world we inhabit.

If you still aren’t sure whether it is the right brand for you, it is compared in another article, VELO vs ZYN, helping you decide between two giants of the brands.

Nicotine-free VELO Zero or VELO nicotine pouches

What may confuse some is that this brand is split into two separate types of products: VELO nicotine pouches and VELO Zero, which are nicotine-free. The nicotine-free portions graced the market in Autumn 2023, allowing BAT to compete in the nicotine-free market, too. This brings about the first question.

Do you want a nicotine or nicotine-free pouch?

What are the nicotine-free VELO Zero options?

If it's a nicotine pouch you want, skip this paragraph and work your way through the rest of the guide. If your rotation requires a nicotine-free portion, VELO Zero would be suitable. With a relatively limited selection, your decision is made a lot easier. What are the options?

• VELO Ice Cool Zero - has the same profile as the best-selling nicotine portion, an intense and chilling mint flavour profile.
• VELO Cool Storm Zero - a cooling menthol-tasting experience similar to a winter storm.

If you are converting from VELO nicotine pouches, these two popular VELO-tasting experiences aid the transition to nicotine-free as you’re more familiar with the experience.

How do you pick an appropriate nicotine content?

The first question, for those looking for VELO nicotine pouches, is what strength product you require. VELO has a wide range of strengths available, suiting different user preferences. This brand has you covered, from strong nicotine pouches to low-strength pouches. What dictates which strength you require?

1. Your nicotine tolerance
2. The type of experience you want

What’s nicotine tolerance?

It’s important to gauge your nicotine tolerance to assess which strength you should opt for. If you feel you have a low tolerance, you require less nicotine compared to an experienced user, who will have a higher tolerance.

Your nicotine tolerance dictates how much nicotine is needed to achieve the desired response - as more is used, more is needed.

How Strong are VELO nicotine pouches?

The brand’s nicotine content ranges from 4mg to 17mg per portion, making this decision harder due to the wide range. The potency you choose depends on the experience you receive.

• 4 mg provides a mellow sensation, suitable for a lower tolerance.
• 6 - 8 mg is the middle point for intermediate users looking for an all-day portion.
• 17 mg delivers a robust effect for those wanting an ultra-intense experience.

With this vague guide, you now know what strength you require.

VELO flavours: What’s available?

The second decision is the tasting experience. Below is a table with the different flavour profiles, a description and a VELO product that fits each, allowing you to discover the category you prefer and the right nicotine pouch.

These aren’t the only tasting experiences available. There are other options within each category. Also, other flavour categories are available that aren’t mentioned above. In turn, see what else is on offer before you make your decision.

The right size: VELO Mini or Slim

VELO pouches come in slim and mini portion sizes. Most of its products come in the most popular format, slim, ensuring all can enjoy its excellent pouches. However, the mini VELO format isn’t as prominent in the range but is still covered.

How to select the right pouch size?

The portion size can determine the type of experience you will receive. Below is a description of the experience for both sizes, allowing you to decide which is best.

• Mini VELO - is a lightweight pouch, weighing around 0.5 grams, that sits effortlessly under your top lip, providing a non-invasive mouth feel.
• Slim VELO - is a slightly larger pouch, weighing around 0.8 grams. However, it is long and narrow, ergonomically designed to sit easily under your upper lip while not being overly invasive.

With more content comes more intensity. If you are new to nicotine pouches, try the mini size to get used to the feeling of portions under your lip. However, slim is the most common pouch size on the market for a reason. The choice is yours.

Which are the best VELO nicotine pouches in the UK?

In the UK and Europe, nicotine pouch users have different preferences, meaning the answer to this question will change depending on the person you ask. However, certain products sell better than others. Below are some of the more popular VELO nicotine pouches.

VELO Ice Cool - is an intense nicotine pouch with a potent peppermint flavour.

VELO Freeze MAX - has a chilling tasting experience due to the robust menthol character.

Both are mint flavour profiles, which says a lot about the user preferences and the popularity of the mint-tasting experience. If you want something more fruity, do not let this dissuade you. But if you aren’t sure, the products above give you a place to start.

Are There Regulations On Nicotine Pouches Abroad?

Nicotine pouches are widely used across most of Europe and America and are often easy to find in shops such as convenience stores, gas stations or tobacco shops. However, some countries regulate the purchase and use of nicotine pouches differently to other countries, therefore it’s important to keep the following in mind:

When going abroad, check the regulations for nicotine pouches in the country you are travelling to. There are a few websites that can help you get an idea, including The Global Tobacco Control Database, however, contacting customs directly is usually the most reliable approach.

Can You Use Nicotine Pouches On A Plane?

A benefit of travelling with nicotine pouches is that they can be used on planes. You can use nicotine pouches wherever you wish because they do not impose on those around you. No smoke is produced by this product, unlike vapes and cigarettes. If you are waiting in the airport for your plane or on the plane to your destination, you can use your pouches throughout.

Where To Store Nicotine Pouches When Travelling?

Storing nicotine pouches is important, even when you're not travelling. The way you keep them can affect their freshness and the nicotine pouch's flavour and nicotine release. To keep your nicotine pouches as fresh as possible while travelling, store them:

Out of direct sunlight

In their can - closed/sealed

When you are on a plane or in a car keeping nicotine pouches in hand luggage is always preferred as you can access them whenever you wish. If you keep them in your checked bag, you’ll have to wait until the end of your journey before you can access your cans.

Why Travellers Often Choose Nicotine Pouches

You may not use nicotine pouches but are thinking of buying them for when you go away, or you may be looking at other nicotine alternatives. Below is a list of reasons why nicotine pouches are often the preferred choice over vapes or cigarettes.

• No smoke production
• Easy to use
• No smell
• No mess
• No charging required

The Best Nicotine Pouches To Travel With

It can be difficult to decide which nicotine pouch to take with you. After skimming this section, hopefully, that decision will be a little easier. Some of the best-selling nicotine pouches are listed below, with their tasting experiences giving you insight into each flavour.

• VELO Mint Slim - A steady and well-rounded flavour profile with notes of spearmint and menthol present throughout.
• Ström Fresh Mint - This portion has a simple peppermint profile that has perfected the basics. With hints of fresh herbs elevating the tasting experience, this product is ideal to take with you.
• LOOP Mint Mania Extra Strong - This profile is a more intense experience that will invigorate you as cooling waves of menthol leave that stinging sensation under your lip.

With some of the most-loved minty products listed, it’s a good starting point for picking the nicotine pouch for your travels. However, one brand is built for travelling - On! nicotine pouches.

On! Nicotine Pouches - The Perfect Travel Companion

On! nicotine pouches are perfect for when you go away. Why? They come packaged in a compact, rectangular-shaped can. Each can is smaller than the usual cylindrical cans making transportation of On! so much easier. It can fit effortlessly in trouser pockets and handbags, meaning a big backpack isn’t needed to carry your portions. Therefore, if ease and practicality are what you want when you are away, On! is the product to take with you. A popular pouch is On! Mint 6, with its balanced mint-tasting experience - perfect for exploring a new city.

An Important note: When you go away to a different country, always check the country and the airline's regulations on nicotine pouches, just to be safe.

When Should I Not Use Nicotine Pouches?

Nicotine pouches contain nicotine, a stimulant that leads to adrenaline production and release. In turn, the question is not when but when not to use this product. But why? Adrenaline release leads to an increase in blood flow to the brain and muscles, raising your blood sugar levels and increasing your energy. Therefore, if nicotine use leads to these processes within the body, this product may not be best used:

• When you wish to wind down.
• Before you go to sleep.

Just bear this in mind when you next go to use a nicotine pouch, and concerning this article, these two rules of thumb impact how many you will use in a day.

How Many Nicotine Pouches Does The Average User Use In A Day?

Of course, the answer to this question differs immensely depending on who you ask and the strength of the portions that the person uses. However, on average, the majority of users get through around 10 pouches a day. But is that a lot? If we break that number down we’ll be able to see.

How many hours is the average person awake? Around 16 hours.

How many is that an hour? That's 0.63 an hour.

How long do portions last? 30 minutes, depending on the product you choose.

How many minutes a day is that spent using this product? 300 minutes or 5 hours.

With the questions and answers above breaking that statistic down, it is very feasible to use 10 a day, and you may even be reading this thinking that you could or do use more than that. But as a rule of thumb, 10-12 pouches a day should be stuck to.

Does The Brand Of Nicotine Pouch Effect The Amount I Should Use?

As you know, there are many different nicotine pouch brands, and some are more popular than others. For example, ZYN and VELO are some of the top-performing brands on the market.

But does the brand of nicotine pouch affect the number of them you should use? No

The reason for this is that all nicotine pouches are made using the same ingredients. However, such ingredient ratios may differ slightly depending on product size, flavour and strength. Brands may categorise the same nicotine contents at different strength levels - this you need to be aware of. So, it is not the brand but the nicotine content you should be aware of, as excess nicotine causes unpleasant adverse effects.

Does The Strength Of A Nicotine Pouch Change How Many Portions I Should Use Per Day?

If the amount of pouches consumed in a day depends on the overall nicotine absorption, the weaker the product, the more you will use.

If a user gets through 10, all containing 11 mg of nicotine, that's 110 mg of nicotine a day. But if another user uses 6 mg portions, that person would need 18.3 portions to reach the same daily nicotine intake.

However, those using a weaker newbie portion may have a lower tolerance, meaning that the same effect is being experienced by both users even though different amounts of nicotine are being absorbed. In turn, using strong pouches equals more nicotine intake. But how much of the nicotine is absorbed?

How Much Nicotine Is Absorbed From A Pouch?

Sources state that around 30% of the nicotine content is absorbed, with the number slightly increasing the longer it is left in. This is a small percentage and means that if you use portions containing 10 mg of nicotine, your body only absorbs 3 mg. With too much nicotine considered to be around 80 mg, that is a lot of pouches you’d need to use at once!

What Happens If I Consume Too Much Nicotine?

Also, nicotine has side effects, only occurring if too much is absorbed at once. So, if you use too many pouches throughout the day, you may experience such effects, highlighting the importance of using the correct amount of nicotine pouches a day. What are these adverse effects?

• Addictive
• Nausea
• Hiccups

If you want more information on nicotine pouches' adverse effects, follow the link and find greater detail and depth. However, it is important to note that it all depends on tolerance. So if you use a normal amount of pouches at a strength suitable for you, it should not be a problem.

The Take-Home Message

It is important to remember we are all individuals and process and enjoy things differently. Just because the average person uses around 10 portions a day doesn't mean you should use that many. You may use more or less. It all depends on you. So get experimenting!